X-Book

Business for Punks

Click Buy to Log in and see personalised pricing.

Send as a gift Get in the xigxag app
How does xigxag pricing work?

Listen to a sample

What to expect

Penguin presents the unabridged, downloadable, audiobook edition of Business for Punks written and read by James Watt.

START A REVOLUTION NOT A BUSINESS

Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in.

These are some of the mantras that have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.

In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.

'Indispensable tips for a fledgeling entrepreneur with a bright idea' The Times

Critics Review

An undeniably engaging read with tangible, pragmatic advice ... and seasoned wisdom
The Scotsman
An idiosyncratic guide for budding entrepreneurs
Financial Times
An anarchic but indispensable guide to business and an invaluable lesson on how to thrive on your own terms
Scunthorpe Telegraph
A manual for entrepreneurs
Marketing Magazine
[Watt] explains how a company that started in a shed in Scotland became an operation with an annual turnover of £50 million and sales in 55 countries ... useful tips for a fledgeling entrepreneur with a bright idea
The Times 'book of the week'
BrewDog represent the future ... They've crafted their own success. And if a couple of Scottish guys with a faithful dog can, you can too.
Will King, founder of King of Shaves
The punk rock approach to doing business
British Airways' Business Life
Tackles every issue aspiring entrepreneurs will face ... lays out the foundations for success on one's own terms
Hospitality and Catering News
Author James Watt
Narrator James Watt
Duration 4 hours and 59 minutes
Release Date
ISBN 9780241975732
Format Audiobook
Publisher Penguin Books Ltd
Genre Anarchism, Beers and ciders, Business innovation, Business strategy, Entrepreneurship
Collections Best In Business
Availability AU, GB, IE

About xigxag

xigxag is an independent, UK-based audiobook platform and the UK’s only B Corp certified audiobook company. We offer nearly 150,000 audiobooks, all with professional human narration. No AI-generated voices. xigxag is rated an Ethical Consumer Best Buy for audiobooks and a top-rated ethical bookshop.

There is no subscription. You buy the audiobooks you want, you own them permanently, and prices start at £8.99. The more you listen over the year, the less you pay per book, and there is always a selection in Listen for Less from £3.99. You can also send audiobooks as gifts using our audiobook gift cards or in-app gifting.

Every audiobook on xigxag has honest reviews covering both the book and the narration, and our community features make it easy to share what you are listening to, discover what others recommend, and find your next listen.

Download or stream on iOS, Android, or in your browser. Browse the full catalogue at xigxag.co.uk.