Wild Ride
- Author Adam Lashinsky
- Narrator Adam Lashinsky
- Publisher Penguin Books Ltd
- Publish Date 25 May 2017
- Run Time 7 hours and 37 minutes
- Format Audio
- Genre Artificial intelligence, Biography: business and industry, Business innovation, History of specific companies / corporate history, Impact of science and technology on society, Satellite communication technology, Transport technology and trades.
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What to expect
Penguin presents the unabridged, downloadable audiobook edition of Wild Ride, written and read by Adam Lashinsky.
A no-holds-barred look at Uber, the multi-billion dollar disruptor that has revolutionised the transportation industry around the world
Uber is one of the most fascinating and controversial businesses in the world, both beloved for its elegant ride-hailing concept and heady growth, and condemned for CEO Travis Kalanick's ruthless pursuit of success at all cost.
In Wild Ride, Adam Lashinsky, veteran Fortune writer and author of Inside Apple, traces the story of Uber's meteoric rise: from its murky origins to its plans for expansion into radically different industries. The company has already poached entire departments from top research universities in a push to build the first self-driving car and possibly replace the very drivers it's worked so hard to recruit.
With access to current and former employees, as well as CEO Travis Kalanick, this book will be the first to unlock Uber's vault. It's a story that start-up founders, business executives, tech-savvy readers, and drivers and riders will find riveting.
Critics Review
Adam Lashinsky’s insightful dive, brimming with comments and confessions from CEO Travis Kalanick, would be worth reading even at surge pricing
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