She’s In CTRL

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What to expect

Brought to you by Penguin.

An inspirational exploration of why women are under-represented in tech, why it matters, and what we can do about it.


Our eyes are now open to the dangerous fact that our technology is built by a series of big decisions made by a small number of people, mainly men. It means our technology is derived from the gender, nationality and beliefs of a section of society whose lived experience may not chime with your own. The tech world might feel beyond reach, particularly if you're a woman.

But in She's In CTRL Dr Anne-Marie Imafidon, a dynamic advocate for women in STEM, insists that technology is not an unchangeable and unquestionable force. It is not the preserve of the elite. It is in our homes and in our hands. Rather than feeling powerless to make changes to the way tech works and fails, she argues that it's time to get into the room where the decisions are made. Or, better yet, create our own tech rooms.

This powerful book about women, tech and daring to dream takes inspiration from Dr Imafidon's own experience and from the stories of other pioneers and innovators who have, against the odds, transformed technology. She's In CTRL is an inspirational narrative about how women must play a part in ensuring a future that's evenly distributed.

© Anne-Marie Imafidon 2022 (P) Penguin Audio 2022

Critics Review

  • An exceptional person.

    Guardian
  • An energetic presence with no-nonsense impact.

    Telegraph
  • A powerful and inspiring call to action from one of Britain’s brightest minds – She’s In Ctrl asks all the right questions about women in tech and Imafidon sets about providing practical, long overdue solutions.

    Yomi Adegoke, award-winning journalist, author of Slay in Your Lane etc.
  • A practical and positive guide to using tech to change women’s lives for the better

    Caroline Criado Perez, author of Invisible Women: exposing data bias in a world designed for men
  • Anne-Marie is one of the UK’s brilliant minds and has been at the forefront of tackling the STEM gender gap by demystifying the subject and making it accessible and fun for all, regardless of gender or background. Her’s is a voice to be listened to.

    June Sarpong, author of The Power of Women: why gender equality works for everyone

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