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Absolute Essentials of Entrepreneurship
- Author
- Nerys Fuller-Love
- Narrator
- Gabrielle Baker
- Publisher
- Ascent Audio
- Publish Date
- 26 January 2021
- Run Time
- 4 hours 49 minutes
- Format
- Audiobook
What to expect
Illuminating the development of entrepreneurship, the author also concisely introduces the entrepreneurial personality and some of the additional hurdles faced by female and minority entrepreneurs. The central role of creativity, innovation, and culture are also examined as well as entrepreneurial strategies for finance and marketing.
This book provides a unique expert overview for students of entrepreneurship, while the practical insights will also be useful in applications for budding entrepreneurs.
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Details
- Author
- Nerys Fuller-Love
- Narrator
- Gabrielle Baker
- Duration
- 4 hours 49 minutes
- Release Date
- 26 January 2021
- ISBN
- 9781663710840
- Format
- Audiobook
- Publisher
- Ascent Audio
- Genre
- Entrepreneurship, Small businesses and self-employment
Synopsis
Entrepreneurship is a fundamental business discipline and a phenomenon that drives economic growth globally. This short-form textbook focuses on the absolute essential elements of the field, covering theory and practice.Illuminating the development of entrepreneurship, the author also concisely introduces the entrepreneurial personality and some of the additional hurdles faced by female and minority entrepreneurs. The central role of creativity, innovation, and culture are also examined as well as entrepreneurial strategies for finance and marketing.This book provides a unique expert overview for students of entrepreneurship, while the practical insights will also be useful in applications for budding entrepreneurs.
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