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Marketing Management for Beginners: How to Create and Establish Your Brand With the Right Marketing Management, Build Sustainable Customer Relationships and Increase Sales Despite a Buyer's Market by Sebastian Wahlig

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Marketing Management for Beginners: How to Create and Establish Your Brand With the Right Marketing Management, Build Sustainable Customer Relationships and Increase Sales Despite a Buyer's Market

Author
Sebastian Wahlig
Narrator
Casey Wayman
Publisher
Psiana Verlag
Publish Date
18 December 2023
Run Time
1 hour 24 minutes
Format
Audiobook
Genre
Sales and marketing management
$13.95

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What to expect

Are you interested in marketing management, but need a summary of the basics to properly understand it and evaluate opportunities for yourself? Then this guide is just what you need: Intelligent marketing management is an important tool for brand building and sustainable customer loyalty. Here you will get an introduction to marketing management and its most important basics: What does the term actually mean these days and what goals does it pursue? Surely you have heard of the well-known marketing mix, but what exactly is behind it? How does the existing market look like, how are demarcations made and how do you develop a suitable marketing strategy on the basis of this information in order to be able to bind customers in the long term? You will find easy-to-understand answers to all these questions in this book, which will help you to get a general overview of the basics. In addition, you will receive important practical tips as well as a 10-step action plan for building your own marketing plan.

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Details
Author
Sebastian Wahlig
Narrator
Casey Wayman
Duration
1 hour 24 minutes
Release Date
18 December 2023
ISBN
9783757605018
Format
Audiobook
Publisher
Psiana Verlag
Genre
Sales and marketing management

Synopsis

Are you interested in marketing management, but need a summary of the basics to properly understand it and evaluate opportunities for yourself? Then this guide is just what you need: Intelligent marketing management is an important tool for brand building and sustainable customer loyalty. Here you will get an introduction to marketing management and its most important basics: What does the term actually mean these days and what goals does it pursue? Surely you have heard of the well-known marketing mix, but what exactly is behind it? How does the existing market look like, how are demarcations made and how do you develop a suitable marketing strategy on the basis of this information in order to be able to bind customers in the long term? You will find easy-to-understand answers to all these questions in this book, which will help you to get a general overview of the basics. In addition, you will receive important practical tips as well as a 10-step action plan for building your own marketing plan.

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