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Digital Audiobook
The Champion's Creed by Ben Utecht

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The Champion's Creed

Publisher
Ascent Audio
Publish Date
8 July 2025
Run Time
3 hours 44 minutes
Format
Audiobook
$13.95

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What to expect

Visionary strategies from former NFL star to infuse your company's culture with purpose and direction



In The Champion's Creed, NFL star and chief culture officer Ben Utecht unveils the blueprint for forging unbeatable teams in any arena. Central to Utecht's methodology is the creation of a "Culture Creed"—a dynamic manifesto that transcends typical mission statements. This powerful tool becomes the compass guiding every decision, action, and interaction within an organization. Listeners will learn how to craft and implement their own Culture Creed, infusing their company's culture with purpose and direction. Drawing from his unique journey from Super Bowl victor to leading corporate strategist, Utecht melds gridiron wisdom with executive acumen, presenting a transformative approach to culture, leadership, and team building that promises to show listeners how to:



● Synchronize fundamental beliefs with business objectives



● Nurture an atmosphere that naturally boosts productivity



● Master the "Four L's" of exemplary guidance: Listening, Learning, Language, and Love



● Develop a potent "Ethos Declaration" to steer every facet of operations

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Details

Author
Ben Utecht
Narrator
Brandon Pollock
Duration
3 hours 44 minutes
Release Date
8 July 2025
ISBN
9781663753625
Format
Audiobook
Publisher
Ascent Audio
Genre
Advice on careers and achieving success, Assertiveness, motivation, self-esteem and positive mental attitude, Sports training and coaching, American football

Synopsis

Visionary strategies from former NFL star to infuse your company's culture with purpose and directionIn The Champion's Creed, NFL star and chief culture officer Ben Utecht unveils the blueprint for forging unbeatable teams in any arena. Central to Utecht's methodology is the creation of a "Culture Creed"—a dynamic manifesto that transcends typical mission statements. This powerful tool becomes the compass guiding every decision, action, and interaction within an organization. Listeners will learn how to craft and implement their own Culture Creed, infusing their company's culture with purpose and direction. Drawing from his unique journey from Super Bowl victor to leading corporate strategist, Utecht melds gridiron wisdom with executive acumen, presenting a transformative approach to culture, leadership, and team building that promises to show listeners how to:● Synchronize fundamental beliefs with business objectives● Nurture an atmosphere that naturally boosts productivity● Master the "Four L's" of exemplary guidance: Listening, Learning, Language, and Love● Develop a potent "Ethos Declaration" to steer every facet of operations

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